| 1994 |
Formation of the Werner Molter GmbH in Munich |
| 1995 |
Own designer collections (underwear) with the label JAILHOUSE. |
| 1996 |
Supply of upmarket retail with own collections. |
| 1997 |
Molter makes headlines inventing the push-up slip for men. |
| 1998 |
Werner Molter GmbH takes over the mail order company OBOY. |
| 1999 |
Under the brand name OBOY the labels OBOY and JAILHOUSE are united. |
| 1999 |
Molter takes responsibility for all collections as head designer. |
| 1999 |
Werner Molter GmbH successfully launches their own online shop in the internet under www.oboy.de / www.oboy.com |
| 2001 |
The mail order business expands and supplies customers in Europe, North America and Asia. |
| 2003 |
The range of goods is complemented by additional top labels and thus secures Werner Molter GmbH a position as market leader for high quality designer underwear for men. |
| 2004 |
The area of streetwear is significantly strengthened through additional stylish top labels. Werner Molter GmbH becomes a member of the Bundesverband des Deutschen Versandhandels e.V. |
| 2004 |
In October OBOY celebrates its 10th anniversary.
Further broadening of the
range of goods.
Design and own production of streetwear under the new label OBOY-Streetwear |
| 2005 |
Again new labels in the areas of underwear and streetwear complement the range of goods. The mail order business expands worldwide. |
| 2005 |
The internet site is modernized and designed to be more user-friendly. OBOY launches a new online shop. |
German 
